GoodHome is a new brand under the Kingfisher umbrella. Bearded Kitten were appointed as the event production agency to launch the new brand to investors and press. These were a series of events over three days at Olympia London.
For this project we were working in-house at Bearded Kitten, with their event design and production team. Over the course of three months, it was our responsibility to create over 300 pieces of signage. With information ranging from brand messaging to explaining how products work, all signage was a mixture of iconography and infographics making it easy to understand. We also created print items such as invites, event programmes and accreditation passes supporting the event.
The event was split into three key areas that would help investors understand who GoodHome are, what they offer, advice and why Kingfisher are launching this new brand.