Abbott Lyon

Abbott Lyon are all about affordable luxury.

A renowned British watch brand founded in 2014, which has rapidly ascended to become one of the most sought-after international lifestyle brands today.

The sleek unencumbered watch face designs can also be repeatedly re-imagined by moving the timepiece across to a variety of interchangeable watch straps, making them versatile to be worn anytime, anywhere and for any occasion.

Working with their Brand Co-ordinator, we created the campaign design assets for their newest watch launches. This included the collaboration with Tezza for the La Ponche watch range.

Campaign design assets would range from social media posts, instastories, and website content.

We partnered onGraphic designBrand communicationsCampaign designHTML NewslettersSocial media content
Abbott Lyon e-commerce website
"I appointed Graphite after previously working with them. Graphite really understood our products and what we wanted to achieve in the new product launch campaigns. They just got it and delivered exactly what we were after."
Rich S. Brand Co-ordinator - Abbott Lyon